“Ever since I was a little girl, arts and crafts had always been my number one passion. I loved designing gifts and presenting them to people.
What inspired me the most was the pleasant look on their face -
that I had brighten their day.”
Our Ethos
Creativity
Elaborate
Sustainability
Enjoyability
Our Teams
MINIMORE is a handmade jewelry brand based in Toronto. From designing and manufacturing to the delivery, everyone in the MINIMORE team is devoted to providing the best experience to you. Our products are carefully crafted by our artisans in our Toronto, Ontario studio, opening up a new horizon of innovative designs, while staying true to our principles: delicate, dainty, and minimalistic. We strictly follow our Code of Conduct of workplace to ensure fair and safe working conditions and to operate in a way that creates transparency between every team member.
With MINIMORE stylists available to provide customer advice on latest trends, personalized tips on styling techniques and to respond to inquiries and complaints, we are proud to say that our customer service is a cut above the rest. Our passionate, spirited, and dedicated agents will always be delighted to inspire your creativity and to provide superb shopping experience for you.
Our Values
Our belief is that expensive taste should not depend upon an expensive price tag. As a group, MINIMORE aims to offer the jewelry that your heart desires at a justifiable price without having to compromise on quality. But how did we find the perfect balance between price and quality? Our products are either handcrafted in our workshop or come from our partner manufacturer and sent directly to you. In other words, with no crazy mark-ups and no middlemen in between, we are able to deliver quality products at below retail price. We give your benefit the highest priority; get more for less.
Intentional Design and Commitment to Lasting Quality
We believe that true sustainability comes from not just responsible production but also from creating pieces that stand the test of time. Maximizing wear and ensuring you’ll love your jewelry for years is a core principle of our design philosophy. Our collection is intentionally crafted to be cohesive, versatile, and multifunctional, with an unwavering commitment to quality in every detail. Each release is thoughtfully designed with precision, building upon the last while remaining unique on its own. This ensures our jewelry is made to last, to be worn season after season, and to be cherished and collected for years to come.
Premium, eco-friendly materials
We craft our jewelry using premium recycled 14K gold and sterling silver, along with lab-created gems—sustainable materials that reduce environmental impact. These precious metals can be recycled endlessly without ever losing their quality.
Minimal packaging
Our jewelry is shipped in minimal, plastic-free packaging to help protect the planet. All components are easily recyclable through your household recycling. The wrapped jewelry box is thoughtfully designed to be a charming storage space for your own jewelry collection, with room for your everyday pieces.
We here to bring modern minimalist style to mix, match, and create infinite looks that transform with your mood and style.
Minimore is where you can find a daily basis earring that is perfect alone or added to your ear stack at an affordable price. All the jewels at MINIMORE are designed and handcrafted by me & our team. We hope you find something that you could mix and match inspired by our ethos.